Brand : Serious Pig

LIKE ALL THE BEST STORIES……IT STARTS DOWN THE PUB. A few years ago, while enjoying craft beers at his local pub, our founder, George Rice, realised that pub snacks needed love to stand up to the bold flavours of new-wave craft brewers. That night left George hungry for a true taste experience, sparking a quest to find the finest ingredients and craft the tastiest snacks. Because when it comes to flavour, you need great produce. And so, Serious Pig was born, starting with our debut snack, Snackalami. Made from outdoor-reared British pork, in collaboration with pioneering Kentish farmers, the Snackalami embodied our mission: to make savoury snacking with real taste. Over the last decade, our range has expanded to include a variety of savoury delights, and our community of producers has grown too, without whom these incredible flavours wouldn’t be possible.